Hype Bam.
Agency Partner
A product story you can move through.
A product-led interactive website for a Sri Lankan energy drink, combining custom 3D visuals, GSAP animation and a planned journey from discovery to enquiry.
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- Websites
- Industry
- Energy drinks and consumer products
- Experience
- Website
See the product in motion.
Follow the scrolling experience, from the rotating can to product benefits and flavour discovery.
The project.
Hype Bam is a Sri Lankan energy-drink brand with a bold visual identity. The brief was to make the product the centre of an interactive website while giving visitors a clear route from first impression to product exploration and purchase enquiries.
The experience.
We created the 3D product visuals and developed custom animation sequences with GSAP. The flow connects the opening product presentation with flavour discovery, nutrition and benefits, social proof and repeated calls to action. Motion carries the product story while the navigation lets visitors move directly to the information they want.
What visitors can explore.
A product story you can move through.
- Custom-created 3D product visuals
- GSAP animation and choreographed product storytelling
- Interactive five-flavour product selector
- Nutrition and product-benefit sections
- Product comparison and retailer discovery
- Planned Buy now and purchase-enquiry pathways
- Responsive desktop and mobile presentation
The desktop experience.
Beyond the first screen.
Different pages, one connected experience. A closer look at how the website helps visitors explore and take the next step.
Product benefits and comparison
A dimensional product composition sits alongside a structured comparison of the range.
Interactive flavour exploration
A five-flavour selector turns the product range into an interactive discovery moment.
A journey shaped around the visitor.
Meet the product
The opening pairs the brand identity with a dimensional can presentation and an immediate Buy now route.
Explore the range
The interactive selector lets visitors move through five flavours, supported by product information and comparison content.
Take the next step
Calls to action throughout the journey lead to a purchase-enquiry form, with retailer information offering another way to find the product.
The design focus.
The website draws its character from orange product colours, expressive lettering and a tactile graphic backdrop. The 3D visuals and manually developed GSAP sequences put the can at the centre of the experience. Each section has a role in the user flow, balancing a strong visual impression with product understanding and a useful next step.
The same experience, on a smaller screen.
The mobile presentation keeps the product and Buy now action prominent. The 3D product artwork, bold brand typography and supporting product information adapt to a narrow portrait layout.
Custom visuals. Carefully choreographed motion.
Our work combined 3D visual creation, animation planning, GSAP development and user-flow design. The goal was a connected product experience with clear calls to action, rather than isolated effects. The scroll-through video shows the live animation in motion; the still captures offer a closer look at selected sections.
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